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False Positives Adventures in Technology, SciFi and Culture from Toronto

Sunday, March 20, 2005

Ten Ideas for Corporate RSS Feeds

Via Capulet Communications we have Ten Ideas for Corporate RSS Feeds, which,in brief, answers the "Why RSS" as much as the "What can we do with RSS" question:

1) Email is an increasingly problematic;2) Keep your ournalists and analysts who are covering your company informed; 3) Keep your partners informed; 4) Keep your customers informed; 5) Allow people to just receive what they are most interested in; 6)Busy people don't have to visit the website just to see what's new; 7) Put your events to work for you online; 8) Capture and publish the buzz; 9) Set up a feed for special promotions; 10) Create private (password-protected) RSS feeds.

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